Customer
Referral
Program
Introduce new retailers to Gianni Kavanagh and earn commissions on purchases made by successfully onboarded B2B clients.
Introduce. Connect. Earn.
Customer Referral Partners help expand the Gianni Kavanagh B2B network by identifying and introducing potential new retail partners.
Introduce
Identify potential retailers that fit the Gianni Kavanagh positioning and introduce them to the brand.
We onboard
Gianni Kavanagh manages the commercial assessment, approval, negotiation and final onboarding of each retailer.
You earn
Once successfully onboarded, eligible purchases made by the referred retailer generate commissions under the program.
Two ways to earn
Select each commission type to view the applicable conditions.
5% commission on the first purchase of every new customer introduced
The Customer Referral Partner will receive a 5% commission on the first purchase made by every new customer they introduce who is successfully onboarded into the Gianni Kavanagh B2B network.
Maintain an active client portfolio.
Each Customer Referral Partner has a maximum of 3 years from the date of joining the program to build a minimum portfolio of 15 active clients.
Once the minimum portfolio has been reached, the partner is expected to maintain at least 15 active clients throughout participation in the Customer Referral Program.
If the active portfolio remains below 15 clients for 3 consecutive years, the partner will lose the right to participate in the Customer Referral Program and to receive referral commissions.
If an active client is lost due to failure to meet its commercial or financial obligations, that client may be replaced by a newly referred retailer.
Everything you need to know
Open each section to review the detailed requirements of the program.
A Customer Referral Partner may contribute to the growth of Gianni Kavanagh by:
- Promoting Gianni Kavanagh through their own store or business.
- Creating content highlighting the brand's products, concept, values and key strengths.
- Introducing or recommending Gianni Kavanagh to potential retailers.
- Informing interested retailers that they may contact them for further information about the brand.
- Introducing potential clients directly to the Gianni Kavanagh B2B team.
The negotiation, approval and final onboarding of any new retailer will always remain subject to Gianni Kavanagh's assessment and approval.
All information relating to Gianni Kavanagh's commercial terms must remain strictly confidential.
The following information must never be disclosed publicly:
- Commercial margins.
- Discounts.
- Prices or special commercial conditions.
- Payment terms.
- Specific partnership conditions.
- Any other confidential commercial information.
Commercial information may be shared privately with potential partners when appropriate, preferably by email or direct communication.
It must never be disclosed through public social media posts, public comments, forums, open groups, open channels or any other publicly accessible communication platform.
To remain active within the program, the Customer Referral Partner must:
- Remain fully compliant with their own commercial obligations towards Gianni Kavanagh.
- Maintain an active and regular commercial relationship with the brand.
- Build a portfolio of at least 15 active referred clients within 3 years from the date of joining the program.
- After reaching that threshold, maintain a minimum portfolio of 15 active referred clients.
- Responsibly manage their portfolio of referred clients.
Referred retailers must also remain fully compliant with their commercial and financial obligations.
If a referred retailer fails to meet those obligations and supply is suspended or terminated, that retailer will be removed from the active portfolio and no further commissions will be generated in relation to that client.
If the partner remains below the minimum of 15 active clients for 3 consecutive years, they will lose Customer Referral Partner status and the right to receive referral commissions.
Customer Referral Partners have up to 3 years from the date of joining the program to reach the minimum portfolio of 15 active clients.
Once the minimum portfolio has been reached, the partner is expected to maintain at least 15 active clients on an ongoing basis.
If the active portfolio remains below 15 clients for 3 consecutive years, the partner will lose the right to participate in the Customer Referral Program and no further referral commissions will be generated after termination of that status.
Limited by market size and commercial potential.
As a general reference, a maximum of one Customer Referral Partner may be allocated per 4.5 million inhabitants, subject to Gianni Kavanagh's assessment.